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首页/新闻眼/BG葆格荟是一个源自西班牙的高端艺术瓷砖品牌，以“艺术化、高端化、个性化”为核心定位

BG葆格荟是一个源自西班牙的高端艺术瓷砖品牌，以“艺术化、高端化、个性化”为核心定位

2025-07-04 来源：中国陶瓷网责任编辑：刘思桃阅读：1296

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BG葆格荟是一个源自西班牙的高端艺术瓷砖品牌，以“艺术化、高端化、

个性化”为核心定位。我们融汇西班牙原创设计基因与全球领先工艺，

通过“纯进口品牌+授权生产品牌”的组合模式，为中国追求极致品位的

设计师与精英业主，提供媲美意大利一线品牌的艺术瓷砖与

高品质空间美学解决方案。

BG Gallery is a high-end artistic tile brand originating from Spain, positioned with the core values of artistry, premium quality, and individuality.We integrate original Spanish design DNA with world-class craftsmanship, operating under a hybrid model of fully imported brands + authorized local production, delivering artistic tiles and premium spatial aesthetics comparable to top-tier Italian brands for elite Chinese designers and discerning homeowners.

BG葆格荟旗下拥有四大定位清晰的品牌，

构成一个满足不同高端市场需求的

完整品牌矩阵：

BG Gallery encompasses four clearly positioned sub-brands, forming a comprehensive matrix that meets diverse high-end market demands:

BG&BORGETTO (主品牌 | 高端质感，艺术核心)：西班牙注册，授权生产。专为中国高端私宅和商业项目打造，产品涵盖高端艺术岩板和质感瓷砖。其使命是以亲和的价格，让中国中高产阶级享受到媲美顶级意大利品牌的设计与品质。

Main Brand | Premium Texture, Artistic Core

Registered in Spain and produced under license. Tailored for China’s high-end residential and commercial sectors, offering premium artistic slabs and textured tiles. Its mission is to deliver Italian-tier design and quality at accessible prices for China’s upper-middle class.

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GRESPANIA (西班牙原装进口 | 大规格专家): 成立于1976年的西班牙知名品牌，100%西班牙原装生产。专注于高品质大规格瓷砖的研发与制造。

Imported from Spain | Large Format Specialist

Founded in 1976, GRESPANIA is a prestigious Spanish brand producing 100% in Spain. It specializes in the R&D and manufacturing of high-quality large-format tiles.

CIFRE (西班牙原装进口 | 艺术小砖大师): 成立于1984年的西班牙知名品牌，100%西班牙原装生产。以其高端、精致的艺术小砖闻名。

Imported from Spain | Artisan of Artistic Small Tiles

Established in 1984, CIFRE is a renowned Spanish brand known for its refined, high-end small-format decorative tiles.

BORGETTO (国际线 | 全球商业项目方案): 授权生产模式，主攻国际市场。提供设计感强、性价比高的瓷砖解决方案，服务于全球中高端商业项目。

International Line | Global Project Solutions

Produced under authorized licensing, BORGETTO serves international markets with design-forward, cost-effective tile solutions tailored for global mid-to-high-end commercial projects.

In China’s premium tile market pyramid, BG Gallery is precisely

positioned at the “Neck Segment Core”

— serving as the crucial bridge between top global design

and high-end domestic demand.

BG葆格荟在中国高端瓷砖市场金字塔中，

精准定位于“颈部核心”，

是连接国际顶尖设计与中国高端消费市场的关键力量。

·设计价值向上对标: 意大利IMOLA, 意大利FLORIM, MARAZZI。

·差异化优势: 相较于国内其他高端品牌，BG葆格荟在设计前瞻性、工艺引领性、色彩丰富度和品牌国际化上拥有显著优势。

Upward Design Benchmark: IMOLA (Italy), FLORIM (Italy), MARAZZI

Differentiation Advantage: Compared with other Chinese high-end brands, BG Gallery offers significant advantages in design foresight, craftsmanship leadership, color richness, and international brand identity.

技术与工艺的引领者 (Technological Leadership):

行业首推： 作为中国市场的技术先锋，首家推出并引领了多个与意大利同步的顶级工艺，包括 4D星空釉、4D浮雕釉、4D精石雕等，并精通多种复杂的三次烧工艺叠加技术。

规格标杆：拥有行业内最齐全的规格矩阵之一（1200x2780, 1200x1200, 900x1800等）。于2023年在中国首推1200x1200mm规格，至今仍是该规格的代表性品牌。

Technological Leadership

Industry Pioneer: The first in China to launch and lead multiple top-tier technologies synchronized with Italy, including Sychronized Digital Shining Glaze, Sychronized Digital Glue, and 4D Carving. Expert in complex multi-stage third firing techniques.

Specification Benchmark: Boasts one of the most complete size ranges in the industry (e.g., 1200×2780mm, 1200×1200mm, 900×1800mm). In 2023, BG Gallery was the first to introduce the 1200×1200mm format in China, maintaining its leadership in this size category.

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艺术驱动的设计哲学 (Art-Driven Design):

颠覆性色彩体系： 打破国内市场超90%为灰白色的局限，提供海量非热销花色与色彩，真正服务于设计师的多元化与个性化需求，拒绝沦为“销售机器”。

全品类艺术矩阵： 产品线横跨大理石、岩石、微水泥、木纹、现代及艺术纹理，为设计提供无限可能。

设计标杆： 在产品、展厅、物料的设计上全面对标意大利顶级品牌，成为行业学习的典范。

Art-Driven Design Philosophy

Revolutionary Color System: Breaking away from China’s over-90%-gray-white trend, BG Gallery offers a wide range of distinctive colors and patterns, empowering designers with diversity and individuality — not just serving as a “sales machine.”

Full-Catalog Artistic Matrix: The product range spans marble, stone, microcement, wood grain, modern, and artistic textures — delivering limitless possibilities for creative design.

Design Benchmark: In products, showrooms, and materials, BG Gallery aligns with Italy’s top brands, becoming a role model for industry emulation.

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超越标准的“BG品控” (Uncompromising Quality):

双重质检： 每一批产品都经过工厂与BG葆格荟自有团队的双重、全方位检查。

BG标准： 采用比国标、欧标更严苛的“BG内控标准”，确保平整度、色彩、物理性能等达到更高质量，并全程视频记录。

Uncompromising Quality

Dual Inspections: Every batch undergoes full-spectrum inspection by both factory and BG Gallery’s internal team.

BG Standard: Employs internal quality standards stricter than Chinese and European norms, ensuring superior flatness, color accuracy, and physical properties — with video documentation throughout production.

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国际化的品牌基因 (International DNA):

纯正血统：西班牙注册，以国际品牌标准运营。

独特模式：采取“20%西班牙原装进口 + 80%西班牙授权、中国智造”的模式，兼顾原创设计与市场需求。

International DNA

Authentic Origins: Registered in Spain and operated under international brand protocols.

Unique Business Model: Combines 20% Spanish full import with 80% licensed, China-made with Spanish design, balancing originality with market adaptability.

李伟成 (Vincent Li)：
BG葆格荟联合创始人，拥有18年瓷砖国际业务经验的行业思想家。他曾走访全球36个陶瓷产区，与超过78个国家和地区的品牌商有过深度合作。作为中国高端瓷砖的代表，他多次在行业顶级论坛发表演讲，分享对意大利设计的深刻洞察，推动中国陶瓷行业的审美升级与艺术化进程，其观点广受媒体与行业好评。

Co-founder of BG Gallery, Vincent Li is a thought leader with 18 years of international tile industry experience.He has visited 36 global ceramic regions and worked extensively with brands in over 78 countries and regions.As a leading figure in China’s premium tile industry, he frequently speaks at top forums, sharing deep insights on Italian design, and advocating for the artistic evolution of Chinese ceramics — earning wide acclaim from both media and industry.